Google has recently announced that it will bring an update in the page experience algorithm. So, are you all ready for the same? Most of the information about these updates is already declared by Google, but it is still essential for you to know more about these updates in detail because they will play a vital role as Google ranking factors. All the core web vitals are significantly focused on offering a better page experience to the users. For this, you must keep your website updated by keeping core web vitals in mind in order to rank better on the Google search engine results page. So, here in this article, we will cover core vitals 2021 what to know so that you can get an insight into how important the new core web vitals are!
Let’s start then!
Overview – Core Vitals 2021 What to Know
If we talk about the core web vitals, there are basically three Core Web Vitals 2021 that Google announced. Google is encouraging all the websites online to keep track of all the core web vitals and improve them in order to serve the users with an excellent and flawless page experience. All the 3 Core Web Vitals will become a part of the Google Ranking Factor, which Google will use as a basis to rank the websites on the search engine results page.
Below-mentioned is the list of 3 Core Web Vitals Introduced by Google!
- Largest Contentful Paint (LCP): LCP is a metric that will track the loading speed of the website. The LCP metric of a website is hurt by:
- CSS and Java that blocks rendering
- Slow server response time
- Rendering at client side
- Slow loading of website resources like images and video files
- Cumulative Layout Shift (CLS): CLS is a metric that will track the visual stability of the content on the page. The CLS metric of a website is affected by:
- Ads causing a change in website layout
- Adding images without dimensions
- iframes and embeds without dimensions
- Website fonts causing FOUT/FOIT
- Dynamically stuffed content
- Cookie notices and banners
- First Input Display (FID): FID is a metric that will track the total time it generally takes before users interact with a web page. The FID metric of a website is hurt by:
- Long tasks
So, in short, LCP indicated “Loading,” FID indicates “Interactivity,” and CLS indicates “Visual Stability.”
Next Step Towards Offering Excellent Page Experience To The Visitors
As you have understood what Google Core Web Vitals are and how they can be affected, so now it’s time for you to move on to the next step, which includes:
Here, you need to “Measure” the Core Web Vitals of your page, “Interpret” the metrics, and understand what is happening and what is vital. Lastly, you have to “Communicate” all the actions that are needed to be undertaken from the viewpoint of development.
Now, lets have a closer look at each one of them!
Measuring Your Core Web Vitals
Measuring Core Web Vitals is easy and quick with some of the handy tools in place! Google is continuously expanding the number of ways in which website owners can measure the Core Web Vitals for their website. By now, there are six ways in total that allow you to check the Core Web Vitals of your website.
Here’s the list of 6 platforms that can help you measure the Core Web Vitals!
- PageSpeed Insights
- Search Console
- Web Vitals Extension
- Chrome UX Report
- Chrome Dev Tools
Each of these tools works seamlessly when it comes to measuring the core web vitals. And, with Core Web Vitals used as a ranking factor, measurement capabilities are being added in many of the existing measuring tools.
Interpreting Your Core Web Vitals
With the help of Core Web Vitals measuring tools, you will get to know whether your web page is good, bad, or needs improvement. Now, the next step is to interpret your vitals.
If your web page is not good and needs improvement, you have to make some adjustments on the development side of your website. But before that, it is essential for you to consider what all things and factors are affecting the performance of your webpage.
While interpreting your Core Web Vitals, always remember that Google has certain thresholds that it use to consider the particular core web vital as good or bad. Now, if you have made enough improvements on the development side to bring the bad value to a good value, then you are definitely on the right path to offer a seamless page experience to the users.
Communicating the Actions Needed For Development
Once you are done with measuring the core web vitals and interpreting them, now the last thing that you need to do is to communicate the actions that are important from the point of view of development.
All the three metrics of Core Web Vitals are pretty related to each other on the basis of user experience, but there are different factors that can influence the performance of each one of them. So, if your core web vitals are affected by any of the factors, then you need to communicate them to the development team so that development can take place ideally. However, showing only the list of factors to the development team will not be able to communicate that level of priority which you want to.
So, you can always do deep research on what all things can be done from the development point of view because it will help the development team, and they will fix the errors exactly wherever needed.
The Bottom Line
This was all about cover core vitals 2021 what to know! Well, no one of us knows how deeply Google Core Web Vitals will impact the Google Search Engine Results Page rankings, but it is always recommended to get prepared well in advance for better results. So, what are you waiting for? Get your hands on the Core Web Vitals measuring tools now and uncover all the information that you need to transfer to your development team so that a flawless development can happen!